Everything it takes to get you found.
Award-winning technical SEO is the foundation. We tell you what’s stopping your site being found and what to do about it, then fix it if you want us to. Content, analytics, websites and AI search tracking build on that base, and our own tech pulls all of your data into one place so you can see what’s working.
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How we work
Our services
SEO
Technical SEO, content and links for the pages your buyers search for. We work from your own data, fix what stops important pages being crawled and read, and report on the searches that bring in enquiries.
Services include
Insight & strategy
Market, customer and competitor research turned into a search plan. You get the searches your buyers make, the competitors ranking for them, and the pages and fixes to prioritise.
Services include
SEO performance
Ongoing SEO for sites that already have a base: technical fixes, content and links, with reporting on the searches and pages that bring in enquiries.
Services include
Data and analytics
Our own tech pulls your analytics, search and sales data into one place and makes sense of it, so you can see which channels and pages bring in enquiries and sales.
Services include
Paid advertising
Paid search campaigns planned, built and managed alongside your SEO, with reporting on cost, leads and conversions.
Services include
Website design and development
Websites designed and built for search, with the technical SEO in place before launch and any migration planned, with redirects mapped and tested before go live.
Services include
Ask us anything, we’ll do our best to help
Our team is ready to assist with any queries you have.
Software from the Totally Group
The Totally Group builds software for clients, from scoping to development.

How we work with you
You work with the SEOs who do the work. Technical SEO comes first, because Google and AI search both depend on pages that can be crawled and read.
We start with crawling, indexing and site structure, then content. Your developers get a fix list they can work from.
Who we help
Pick a sector to see the projects we have done in it.
Please select an industry from the filters.
Project process
The four stages of an SEO engagement.
Discovery & research
Understanding the business
Market research
Competitor analysis
Stakeholder interviews
Technical audit & strategy
Technical SEO audit
Site health check
Site speed analysis
Content analysis
Sitemap and structure review
Strategy and roadmap
Implementation
Working through the roadmap
SEO tools and analytics setup
Technical fixes from the audit
Content optimisation
Keyword mapping
Link building
Monitoring & reporting
Ongoing campaign
Targeting high intent searches
Ongoing technical fixes
Keyword research
Gap analysis
Conversion rate optimisation
User journey analysis
Competitor tracking
New backlinks
Content strategy and recommendations
Monitoring & reporting