B2B SEO – Totally Digital

SEO for B2B companies

B2B buying usually means longer research and several people in each decision. Our B2B SEO covers the keywords those buyers use, the content that answers their questions and links from sites they trust.

We start with where your SEO stands now: keyword research, competitor analysis and a technical SEO audit. The strategy that follows is built around your business goals and the people you sell to. Most of the work is on your website’s structure, meta tags and content. We keep refining it and report on progress regularly.

The aim is for your pages to appear when business buyers search for what you sell.

Delivery process

Four stages, from research to regular reporting.

01

Discovery

We talk to you about your business goals and research your market.

02

SEO review and strategy

We review your current SEO performance, then write a strategy aimed at the searches your buyers make.

03

Implementation

We work on site structure, meta tags and content, and build links from relevant, reputable sites.

04

Monitoring and reporting

We track performance, report regularly and adjust the strategy when your market changes.

Related services

Other services that often sit alongside B2B SEO.

SEO

Technical SEO, content and links for the pages your buyers search for. We work from your own data, fix what stops important pages being crawled and read, and report on the searches that bring in enquiries.

Paid advertising

Paid search campaigns planned, built and managed alongside your SEO, with reporting on cost, leads and conversions.

SEO performance

Ongoing SEO for sites that already have a base: technical fixes, content and links, with reporting on the searches and pages that bring in enquiries.

Data and analytics

Our own tech pulls your analytics, search and sales data into one place and makes sense of it, so you can see which channels and pages bring in enquiries and sales.

Website design and development

Websites designed and built for search, with the technical SEO in place before launch and any migration planned, with redirects mapped and tested before go live.